WHAT IS THE PLAY MODE MEDIA DIGITAL SIGN NETWORK?
The Play Mode Media Digital Sign Network is a network of digital displays throughout Barnwell.
We have an 8’x12’ LED Billboard on Hwy 37 at the intersection of the Hwy 278, and one HD TV screen each in Anthony’s, Sports, Red Hill Grill, Country Cupboard, Jam Rock Kravinz, Williams Farm and Garden, and the Sweetwater Country Club. Through this network your business can advertise to a captive audience that is already out spending money. Your business pays monthly per sign in the locations that you choose. It is the least expensive and most effective advertising currently available. Ads are sold in 6 second slots billed monthly for the LED Billboard, and 20 seconds for the indoor ad network. We generally work in a pay as you go, or pay up front business model. This means no contracts, no collection agencies, no stress. If you don’t pay for the month at the beginning of the month, we just pull the ad down. If your company has an ad schedule that has a specific time window to display in, give us a call and we will discuss costs for shorter length contracts.
This 8’x12′ LED Billboard is at one of the busiest sections of Barnwell. Where Hwy 278 meets Hwy 37. The billboard can be seen from the stop sign on the 278 as well as any traffic leaving Barnwell headed to Williston. The vertical sign arrangement allows for a more modern presentation so your business can use advertising that is already set up for mobile and bring that look to the big screen. The LED Billboard supports images. Our staff can design your ad, or optimize it for LED. We can also create videos for your company for the internal sign network.
WHAT IS DIGITAL SIGNAGE ADVERTISING?
Digital signage advertising is a digital display that allows companies to communicate with their target audience. Both of our sign types can accept video or still images. Ads typically run for 6 seconds on either sign.
Digital signage is a great way to reach a broad audience with a brand awareness campaign, particularly if that campaign is specific to a certain area. The signage is strategically placed in high-traffic public spaces that will enable you to reach as many people as possible with your message. We have chosen to focus on Barnwell based businesses or companies that are providing services to Barnwell County in order to help Barnwell businesses increase sales and grow their brand.
For your message to cut through the noise, you must first attract the attention of your audience by displaying a visual ad that is bold, evocative, and memorable. Your message should be clear, easy to read, concise, and catchy. If you really want to get people talking about your campaign, using humor can set you apart from other advertisers. We can help you design an ad or an entire campaign if you want as well. Call (803) 571-5123 to get started.
HIGHLIGHT A PRODUCT OR SERVICE
The promotion of products and services is one of the most common uses of digital signage for businesses. Part of building brand awareness is showcasing what it is your company does best and what sets you apart from the competition.
Digital signage advertising is a fun, creative, and visually stimulating way to showcase your products and services to a vast audience of consumers. As mentioned earlier, they are often used by direct Business to Consumer companies to promote products that have wide appeal. The food and drink industry is a perfect example of this.
You could also use digital displays to promote your latest product range by using images and videos that depict your product in the best possible light by highlighting its unique properties in your advertising content.
This style of advertising gives your business an opportunity to create an emotional connection with potential customers and encourage them to take the next step, whether that’s enquiring about a product or service, or visiting your store.
and will go a long way.
The more people you can reach, the greater your brand awareness campaign will be and the more people you will be able to convert into customers. Research has shown that 83% of people admit remembering a digital advertising screen they saw within the last 30 min of going shopping.
DIGITAL SIGNAGE CAN ELICIT A RESPONSE FROM CONSUMERS
Research has shown that consumers respond positively to digital signage ads.
Billboard advertising and other forms of digital signage are synonymous with strong, reputable brands. Getting your company’s name on the big screen puts your brand in the major leagues among a range of businesses that are trusted by consumers.
It’s no surprise that, given the connotation of trust and legitimacy associated with digital signage ads, customers are driven to respond to these marketing campaigns. Over 60% of consumers take action after encountering advertising content on digital display screens.
INCREASING SALES BY MAXIMIZING EXPOSURE
With digital signage advertising, the possibilities for furthering your brand and promoting your products are endless. Available in a variety of mediums (such as LED billboards, traditional video walls, digital signage, and point-of-sale digital kiosk advertising), the possibilities for furthering your brand and promoting your products are endless.
You can also use digital advertising screens as part of your in-house communications strategy to notify both clients and employees about corporate developments. Digital signage is a fun and creative way to communicate with individuals using bright digital signage displays to grab their attention.
There are many different ways that digital advertising screens can be used to promote your business. It is important to consider what type of digital signage will reach your target audience, as well as the message you want to convey.
Using an expert AV company to place your digital media content where it needs to be and when to get the most out of your campaign saves you time and money that can be put towards other marketing efforts. Digital Signage content campaigns can also benefit by being scheduled months in advance, this allows marketing departments to plan well in advance. Digital Signage software technology now allows marketing departments to obtain excellent data capture of the effect their campaigns have in high footfall areas. Our digital signage installation professionals are experienced in creating unique digital signage solutions that will elevate your marketing content to new heights. Call (803) 571-5123 to talk to us about solutions in Barnwell County for your business.
